Knitting Patternsmale Basic Beanie

Il potere delle immagini

Companies I always say that many things need to communicate well and that is not always easy . One of the simplest things to do instead is to have an archive of good quality images . In any context, and by any means, a photo can capture the attention of a person much better than a written text well, since it is able to awaken in us a mixture of charm, passion and wonder . Even the images of products, industrial, technological solutions, if done with care and professionalism, they can reach respectable levels. A turbine can be "attractive"? Impossible, you say. But putting care and professionalism you can get excellent results, as this .

A nice image leads you to read and at the same time, it makes you say "look good". A strengthening of the "image", in fact, a very low cost immediate . Trying to browse the catalogs and consult business sites, however, you encounter a multitude of photos ugly, tiny, low (or low) design, with colors little teeth. Or there are beautiful pictures, but completely unrelated to the context of their case (and perhaps paid a high price), which do not give a significant added value to the company's communications. I have clashed several times with companies that say " my products are ugly and you can not do anything" . I always reply that they can not be made beautiful, but interesting . And you can also use machines that are not professional, at times. An example? This picture of the cover of a magazine company I made it with a compact 3.2-megapixel Canon during an event in Turkey. Concrete mixers are, what we see every day on the street, those who work the concrete. Not exactly designer items but can not seem bad at all when viewed from this perspective.

is an example that may clarify well as a picture can explain it better than concepts, tables and graphs . Companies often ask me if the online communication, particularly on social networks, may be important to them. My answer is always "depends on you and what you do" but from now on will also show the image that is the beginning of this post . This is the map outlining the geographic location of the 500 million users of Facebook. In Russia and China are other social networks that dominate , it is true, but it is stunning. More than a thousand words. Exactly.

(Photo Credits, Paul Butler )